Ads from the Great Recession

Following the recent layoffs at O&M and elsewhere, there are maybe 32 people left to make ads for every client in the world during the Great Recession.

Some of these clients are staggering ahead, zombie-like, their ads suggesting they don’t know they’re actually dead and that the living are in pain. While Citi natters on about never sleeping, a concept that was novel in the pre-digital, pre-global, pre-ATM’ 70s but flat-out stupid now, ING is getting with the program by championing savings and the savers who save it.

Tiffany reacted with what I thought was tremendous speed (probably because they had this campaign ready to go for the Doomsday scenario currently unfolding) with their holiday ads talking about buying fewer, better things and gifts that hold value. Moral issues aside (and they are legion), this was clever thinking.

But I knew we were well and truly deep into the Great Recession when I saw a Gillette spot pleading with people not to re-use their disposable blades. Brother, can you spare a 5-blade Fusion cartridge?

Advertisements

One thought on “Ads from the Great Recession

  1. Arielle Scarcella says:

    THESE ADS ARE ALL OVER THE 42ST 5TH AVE STATION SOME ARE OK

Comment

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s

Advertisements
%d bloggers like this: